Failure can shake our confidence.
We see it with high profile athletes all the time. They train themselves for years to reach the big stage. They prepare meticulously, ready to contend with whatever might come.
And still…sometimes things go wrong. Sometimes the next level of pressure can cause a mistake. Sometimes something unexpected happens. Whatever the reason, when the time comes to perform, they don’t.
In the study "the best and the rest: revisiting the norm of normality of individual performance", Ernest O' Boyle Jr. and Herman Aguinis found that top performers deliver 400% more productivity than an average performer. Yet, we find organisations spending more time training, developing and nurturing the average performers, or worse, treating all of them the same manner in the name of 'company culture or values'.